Composite package
|
English
€134.50
- From €15,- no shipping costs.
- 30 days to change your mind and return physical products
Description
All of the chapters from its Introduction to Textiles, Retailing, and Globalization of the Fashion Industry are thoroughly written with illustrations that engage students to the content. I love this text and it is considered a staple in most fashion curricula.
All of the chapters from its Introduction to Textiles, Retailing, and Globalization of the Fashion Industry are thoroughly written with illustrations that engage students to the content. I love this text and it is considered a staple in most fashion curricula.
The Dynamics of Fashion is a very comprehensive look at the fashion industry for anyone that wants an understanding of the complexity of retailing and manufacturing of fashion products. The strength of the text is the explanation of the careers and steps in the production and selling of fashion. There is a clear pathway for the student to understand the overall fashion industry from raw materials to design, manufacturing and then the marketing and merchandising for the final consumer.
I think it’s a great textbook that reads very easy. It is organized, thorough, fun to read, up-to-date, and has a lot of great photos and examples throughout.
Elaine Stone was Professor Emerita, Fashion Institute of Technology (FIT), USA, where she taught for more than 25 years. Sheryl A. Farnan is Professor at Metropolitan Community College, USA, where she teaches merchandising, business and marketing courses.
All of the chapters from its Introduction to Textiles, Retailing, and Globalization of the Fashion Industry are thoroughly written with illustrations that engage students to the content. I love this text and it is considered a staple in most fashion curricula.
The Dynamics of Fashion is a very comprehensive look at the fashion industry for anyone that wants an understanding of the complexity of retailing and manufacturing of fashion products. The strength of the text is the explanation of the careers and steps in the production and selling of fashion. There is a clear pathway for the student to understand the overall fashion industry from raw materials to design, manufacturing and then the marketing and merchandising for the final consumer.
I think it’s a great textbook that reads very easy. It is organized, thorough, fun to read, up-to-date, and has a lot of great photos and examples throughout.
Elaine Stone was Professor Emerita, Fashion Institute of Technology (FIT), USA, where she taught for more than 25 years. Sheryl A. Farnan is Professor at Metropolitan Community College, USA, where she teaches merchandising, business and marketing courses.