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Unspooled

How the Cassette Made Music Shareable

Rob Drew

Unspooled
Unspooled

Unspooled

How the Cassette Made Music Shareable

Rob Drew

Hardback / bound | English
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€121.50
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Description

Rob Drew traces the history of the cassette tape, showing how a lowly, hissy format that began life in office dictation machines and cheap portable players became a mode of musical and interpersonal communication as well as a source of cultural capital.

“Offering a comprehensive history of the cassette from its origins in post-World War II taping technologies to the recent revival of the music cassette as a hipster artifact, Unspooled is the first book to give an extended account of the various ways that cassettes have transformed musical culture. This wonderfully engaging, clear, and witty book will appeal to a wide audience of music fans and critics interested in mixtapes, cassettes, and cassette culture and will become a classic in many fields.”

“Rob Drew is one of my favorite writers on music, and I wish more people knew about his work. This is the definitive cultural history of indie music’s tangled but fascinating love affair with the audiocassette.”

"Any readers who have ever received or created a mixtape will appreciate this narrative. A solid blend of history and nostalgia about cassette tapes that’s perfect for Gen Xers."

"The story of the cassette tape Drew and Masters tell is compelling: how a lo-fi, accident- and deterioration-prone, and more-or-less parasitic audio technology not only achieved market dominance but captured a permanent place in the imaginations and practices of music-makers, labels, distributors, and fans the world over.  Unspooled and High Bias show readers that the peculiar technology of the cassette tape exemplifies the inherent contradictions of popular music perhaps better than any other medium."

"Divided into six sharp chapters, Unspooled walks readers through the rich history of music nerds who used cassettes in ever-evolving ways. By following the chronology, Drew provides a detailed exploration of the cassette in terms of format, medium, and artifact."

"Drew’s detailed yet concise narratives flow together well to create a more comprehensive history of audio cassettes. Joining Drew on his trips to the musical past is a nostalgic adventure, whether or not the terrain is familiar."

"Rob Drew comes at the subject from the only place you can approach tapes – love.  . . . It’s great little book and all the richer for the stories it tells."

Rob Drew is Professor of Communication at Saginaw Valley State University and author of Karaoke Nights: An Ethnographic Rhapsody.

Specifications

  • Publisher
    Duke University Press
  • Pub date
    Mar 2024
  • Pages
    232
  • Theme
    Popular music
  • Dimensions
    229 x 152 mm
  • Weight
    476 gram
  • EAN
    9781478020837
  • Hardback / bound
    Hardback / bound
  • Language
    English

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