Resultaten voor 'erika darics'

1. Erika Darics
2. Jonathan Clifton

Organisation, Communication and Language

This book showcases various methodological approaches to the analysis of organizational talk and text.

Language Awareness in Business and the Professions

The crucial role language plays in constituting our reality, and in achieving political influence and control, has long been known in scholarship. However, appreciation of the role of language in understanding our social realities and power relations has not been fully translated to education or even to research beyond linguistically focussed academic strands. Bringing together well-established scholars from a range of disciplines, this book demonstrates why language awareness and discourse consciousness should be considered a key skill in business and professional life, and looks closely at language in areas such as entrepreneurship, leadership, human resource management, medical, financial, or business communication, ecology, media, and politics. The authors demonstrate how the understanding of the minutiae of language use in a variety of professional contexts leads to knowledge that will empower future generations of professionals and enable them to develop a self-reflexive, critical, and more ethical practice.

1. Erika Darics
2. Veronika Koller

Language in Business, Language at Work

Rather than prescribing the same old (often misconceived) advice about language use, this book encourages the reader to understand how language works, to analyse it, and to produce it in an effective and context sensitive manner. I highly recommend it to anyone studying corporate communication.

1. Erika Darics

Writing Online

Providing a clear, convincing and approachable discussion, this book addresses arenas of online writing. Instead of offering do and don’t lists, however, it teaches the reader to develop a practice that is observant, reflective, and grounded in the understanding of the basic principles of language and communication.