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Resultaten voor 'veronika koller'
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Language in Business, Language at Work
Packed with contemporary examples from the business world, this book explains how language works in business, how to analyse it and how to use it in an informed and creative way.
€ 124,95 -
Language in Business, Language at Work
Packed with contemporary examples from the business world, this book explains how language works in business, how to analyse it and how to use it in an informed and creative way.
€ 39,95 -
Voices of Supporters
Populist parties, social media and the 2019 European electionsThis book makes a significant contribution to discourse analytic research on populism. [...] This book conducts a multimodal analysis of the voices of populist supporters on social media, offering a comprehensive examination of the resurgent populism phenomenon. It makes a substantial contribution to understanding the motivations behind individuals voting for populist parties. This book is a valuable addition to the existing literature on discourse analytic research and serves as an ideal resource for scholars interested in this field of study.
€ 134,50 -
The Language of Gender-Based Separatism
A Comparative AnalysisThis Element shows how two social movements, lesbian separatism and Men Going Their Own Way (MGTOW), reflect the changing and complex (anti-)feminist ideologies of their time. The authors outline the historical and political background of those discourses and how they are influencing contemporary gender relations. The materials analysed comprise ten manifestos, which are examined with a combination of data-led discourse analysis and theory-led argumentation analysis. The manifestos are similar in that both sets of authors construct homogenous in-groups and out-groups as well as dichotomies between them. There are some differences though in how this is linguistically realised and who is classified as an out-group. Both groups cast social actors in particular roles and establish ethical norms, but strategic planning and utopias are more prominent among lesbian separatists. Freedom, advantage and authority are central in each group's argumentation, but lesbian separatists also stress humanitarianism while MGTOW focus on financial matters.
€ 24,95 -
Viral Language
Analysing the Covid-19 Pandemic in Public DiscourseViral Language considers a range of different types of public communication and their discussion of the Covid-19 pandemic as a way to investigate health communication. The authors introduce and apply a range of approaches informed by linguistic theory to investigate experiences of the pandemic across a variety of public contexts.
€ 221,95 -
Viral Language
Analysing the Covid-19 Pandemic in Public DiscourseViral Language considers a range of different types of public communication and their discussion of the Covid-19 pandemic as a way to investigate health communication. The authors introduce and apply a range of approaches informed by linguistic theory to investigate experiences of the pandemic across a variety of public contexts.
€ 57,95 -
Lesbian Discourses
Images of a CommunityThe study represents the first book-length treatment of lesbian text and discourse, focusing on the changing notions of lesbian community as expressed in non-fictional texts published in the UK and the US between 1970 and 2004
€ 138,50 -
Discourses of Brexit
Discourses of Brexit provides a kaleidoscope of insights into how discourse influenced the outcome of the EU referendum and what discourses have sprung up as a result of it. This is key reading for all students and researchers in language and politics, discourse analysis and related areas.
€ 57,95 -
Language in Business, Language at Work
Rather than prescribing the same old (often misconceived) advice about language use, this book encourages the reader to understand how language works, to analyse it, and to produce it in an effective and context sensitive manner. I highly recommend it to anyone studying corporate communication.
€ 49,95 -
Discourses of Brexit
Discourses of Brexit provides a kaleidoscope of insights into how discourse influenced the outcome of the EU referendum and what discourses have sprung up as a result of it. This is key reading for all students and researchers in language and politics, discourse analysis and related areas.
€ 214,95 -
Handbook of Communication in the Public Sphere
The Handbooks of Applied Linguistics provide a state-of-the-art description of established and emerging areas of Applied Linguistics. Each volume gives an overview of the field, explains the most important traditions and their findings, identifies the gaps in current research, and gives perspectives for future directions.
€ 53,95 -
Handbook of Communication in the Public Sphere
The Handbooks of Applied Linguistics provide a state-of-the-art description of established and emerging areas of Applied Linguistics. Each volume gives an overview of the field, explains the most important traditions and their findings, identifies the gaps in current research, and gives perspectives for future directions.
€ 397,95