Results for 'norman j medoff'

4 results
  1. Now Media
    1. Norman J. Medoff
    2. Barbara K. Kaye

    Now Media

    The Evolution of Electronic Communication

    Now in its fifth edition, this book is one of the leading texts on the evolution of electronic mass communication in the last century, giving students a clear understanding of how the media of yesterday shaped the media world of today.

    € 105,50
  2. Now Media
    1. Norman J. Medoff
    2. Barbara K. Kaye

    Now Media

    The Evolution of Electronic Communication

    Now in its fifth edition, this book is one of the leading texts on the evolution of electronic mass communication in the last century, giving students a clear understanding of how the media of yesterday shaped the media world of today.

    € 214,95
  3. Now Media
    1. Norman J. Medoff
    2. Barbara K. Kaye

    Now Media

    The Evolution of Electronic Communication

    Now in its fourth edition, this book is one of the leading texts on the evolution of electronic mass communication in the last century, giving students a clear understanding of how the media of yesterday shaped the media world of today.

    € 93,50
  4. Electronic Media
    1. Norman J , Medoff
    2. Barbara K , Kaye

    Electronic Media

    Electronic Media: Then, Now, and Later provides a synopsis of the beginnings of electronic media in broadcasting and the subsequent advancements into digital media. The Then, Now, and Later approach focuses on how past innovations laid the groundwork for changing trends in technology, providing the opportunity and demand for evolution in both broadcasting and digital media. An updated companion Web site provides links to additional resources, chapter summaries, study guides and practice quizzes, instructor materials, and more. This new edition features two new chapters: one on social media and one on personalizing the entertainment and information experience. The Then, Now, and Later thematic structure of the book helps instructors draw parallels (and contrasts) between media history and current events, which helps get students more engaged with the material. The book is known for its clear, concise, readable, and engaging writing style, which students and instructors alike appreciate. The companion Web site is updated and offers materials for instructors (an IM, PowerPoint slides, and test bank).

    € 194,50