Results for 'peter robinson'

Contemporary Marketing Management for Tourism and Hospitality

Hospitality and tourism is the second largest industry in the world and is a driver of job growth and economic prosperity, accounting for 1 in 10 jobs worldwide. As such, the marketing of hospitality and tourism is a fast developing field, influenced by the latest advances in sustainability and social marketing as well as a new generation of consumers.Gen Z individuals and Gen Alphas are the future employees and consumers of this industry. They do not only shape new consumption patterns, but also bring their values to work life, thus changing the attitudes towards the employee-employer relationship and how work is being done. As Generation Z will represent more than 50% of the workforce worldwide in the next few years, it is of utmost importance to explore their particular behavior in both the working environment, as well as their consumption patterns. As such, this contributed volume brings a focus on the contemporary marketing (and management) aspect of thetourism and hospitality industry as this is/will be shaped by Smart / Industry 4.0 apps, priority over sustainable futures, and Gen Z and Alpha individuals' aspirations, expectations, preferences and behaviors. The latest technological advancements and the challenges associated to a sustainable planet will be decisive factors in tourism and hospitality marketing. The authors offer insights into numerous aspects into the hospitality and tourism industry, making it an invaluable reference point for contemporary tourism and hospitality marketing research.

The Routledge Encyclopedia of Second Language Acquisition

The text offers a user-friendly, authoritative survey of terms and constructs that are important to understanding research in second language acquisition (SLA) and its applications.

Advances in Visual Informatics

This book constitutes the refereed proceedings of the 8th International Conference on Advances in Visual Informatics, IVIC 2023, held in Selangor, Malaysia in November 2023.The 51 full papers presented were carefully reviewed and selected from 101 submissions. The conference focused on 6 tracks: Modeling and Simulation, Mixed Reality and HCI, Systems Integration and IoT, Cybersecurity, Energy Informatics and Intelligent Data Analytics.

Competing Imperialisms in Northeast Asia

In the late-nineteenth and early-twentieth centuries, Japan, China, Tsarist Russia and later the USSR, vied for imperial dominance in Northeast Asia. They contested and adopted many of the physical and rhetorical features of Old-World imperialism, mitigated by domestic political forces and deeply ingrained cultural and historical values.

1. Peter , Robinson

Sexual Violence and Literary Art

Written by a practising poet and novelist who has close experience of the subject matter and has published creative work in the areas being examined, Sexual Violence and Literary Art is a wide-ranging study, covering carefully selected works from Ovid through Shakespeare to Pope, Richardson, Shelley, Hardy, Nabokov and beyond. It addresses the necessary complicity of any representation in what is represented, by examining ways in which canonical male writers have attempted to evoke and address representations of sexual violence in poetry, prose fiction, and poetic drama in light of women's philosophical, theoretical and critical responses to these works of literary art.

Managing Hospitality Experiences

Managing hospitality experiences is a crucial part of the hospitality business and industry alike. While many textbooks cover the management of hospitality services, this text focuses specifically on experiences, while also providing a full and detailed insight into the ways in which experiences are designed and delivered. Using examples from the gamut of hospitality, this book explores issues around people, services and spaces. It covers management issues such as marketing, human resources, operations, quality management, facilities management, project management and strategy, while considering hospitality operations within their wider geo-social and geo-environmental settings. This book includes a range of important contemporary topics, such as sustainability, resilience and ethics; supported throughout by learning objectives, case studies, review questions, links to videos and further reading suggestions.This book: Emphasises experiences within hospitality, providing students with a focused and applicable text.Includes numerous international industry case studies to illustrate how hospitality organisations manage experiences; these real-life scenarios provide key teaching points. Provides wider theoretical principles to develop the field of hospitality and place it within an industry context. An invaluable read for undergraduate students of hospitality and event management, this textbook also provides an overview for postgraduate students and those studying further education courses in hospitality and related areas.