Influence
Understand it, Use it, Resist it
Second hand products
-
Looking for second hand products...
Description
One of the government’s former behavioural scientists reveals how you can do what you want, whilst everybody tries to influence you into doing what they want.
'A fascinating and valuable guide' Will Storr , Sunday Times bestselling author of The Science of Storytelling
'In a world of disinformation, information warfare and shadowy influence, this book is essential reading' Carl Miller , author of The Death of the Gods, Winner of the Transmission Prize 2019, and co-founder of the Centre for the Analysis of Social Media at Demos
Justin Hempson-Jones is a behavioural scientist who has previously worked for the Metropolitan Police and the UK Foreign and Commonwealth Office.