My Idea

A step-by-step guide to developing your idea from the first spark to the finished product.

Author, speaker, and creator Rod Tucker has always loved ideas and helping people. When he saw others frustrated at their inability to finish the ideas they had, he found in himself a unique capacity to take ideas and work them all the way through. Atlanta-based illustrator Rachel Eleanor makes her living bringing ideas to life. Today she illustrates full-time and works with magazines, brands, agencies, podcasts, and justice organizations to create work that is full of pep and compassion.