Vaccine Communication in a Pandemic
Strengthening Vaccine Literacy, Restoring Trust and Engaging Communities to Foster Vaccine Confidence and Uptake
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Beschrijving
This book addresses the global need for effective, ethical and evidence-based health communication, against the backdrop of the COVID-19 pandemic. It highlights how health communication can facilitate effective responses to disease threats, build vaccine literacy and strengthen the public's trust in governments and health institutions.
Dr. Scott C. Ratzan has three decades of pioneering accomplishments domestically and globally in health communication, health literacy and strategic diplomacy. He is the founding Editor-in-Chief of the Journal of Health Communication: International Perspectives . He holds professorial positions at CUNY Graduate School of Public Health and Health Policy, Columbia University Mailman School of Public Health, Tufts University School of Medicine, and the University of St Andrews School of Medicine. He serves on the Board of Global Health for the National Academies of Science, Engineering and Medicine and has edited several books including the Mad Cow Crisis: Health and the Public Good (1998) and AIDS: Effective Health Communication for the 90s (1993) .