Films, cinema

Vaccine Communication in a Pandemic

This book addresses the global need for effective, ethical and evidence-based health communication, against the backdrop of the COVID-19 pandemic. It highlights how health communication can facilitate effective responses to disease threats, build vaccine literacy and strengthen the public's trust in governments and health institutions.

1. Simon Melzer

Movie Ads

1. Ed Hulse

The Art of Classic Crime and Mystery Movies

From the earliest Poverty Row movies to the films of the 1970s, the story of the genre in 800 eye-popping posters

1. Keith Stern

For Entertainment Only

1. Ian London

Hollywood Online

In this ground-breaking book Ian London offers a fresh perspective on the internet-driven promotional campaign for the found footage horror, Blair Witch Project that became as well known for its website, as for the film itself.Taking this campaign as a benchmark, Hollywood Online provides the first book-length history of online film marketing and promotion since the advent of the internet. This book makes an important contribution to this emerging field of study and an essential addition to course reading lists in screen studies, media business, communication studies and advertising. A must-read for media students!

1. Katrina Sark

Branding Berlin

This book is a cultural history of post-Wall urban, social, political, and cultural transformations in Berlin.