Hardback / gebonden
|
Engels
€ 92,50
- Vanaf €15,- geen verzendkosten.
- 30 dagen ruiltermijn voor fysieke producten
Omschrijving
This text examines various industries to show how business endows products with evocative meaning. The author argues that foods now appeal through their sensuality and nosalgia, that houses and stores draw customers through their exoticism, and that tourist destinations offer thematic experiences.
ERNEST STERNBERG is Associate Professor of Planning at the School of Architecture and Planning, SUNY at Buffalo. Among his earlier publications is Photonic Technology and Industrial Policy: U.S. Responses to Technological Change and a variety of scholarly articles on regional economic development, public-private partnerships in the economy, the theory of market failure, the roles of culture in the economy, and the trends shaping the future of capitalism.