The Porcupine Principle
Jonathan de Bernhardt Wood
The Porcupine Principle
Jonathan de Bernhardt Wood
Hardback / gebonden
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Omschrijving
The Porcupine Principle is your down-to-earth and thought-provoking guide that will turn everything you assumed about fundraising on its head. Interwoven with practical fundraising tips and advice, this book, now in its second edition, will make you reflect deeply on how you fundraise.
What people said about the previous edition: 'Contains a wealth of ideas from someone who has been there and done it.' Stuart Etherington, former Chief Executive, NCVO 'Deserves to be the fundraising book of the year.' Peter Fletcher FFIA, CFRW University Hospital Birmingham Charities
Jonathan de Bernhardt-Wood is National Advisor for Giving and Income Generation for the Church of England and prior to that was Generous Giving Advisor for the Diocese of Oxford. For 12 years he was Chief Executive of Exeter Royal Academy for Deaf Education. He has been a Trustee of Signature, a charity that is an awarding body for sign language qualifications, Vice-Chair of Governors at Clyst Vale Community College and Chair of Chime, a social enterprise delivering audiology services in the south west. Jonathan's speaks at events speak on fundraising, marketing and management. His book, The Porcupine Principle (originally written under the name Jonathan Farnhill), has quickly developed into a unique, fundraising classic.
What people said about the previous edition: 'Contains a wealth of ideas from someone who has been there and done it.' Stuart Etherington, former Chief Executive, NCVO 'Deserves to be the fundraising book of the year.' Peter Fletcher FFIA, CFRW University Hospital Birmingham Charities
Jonathan de Bernhardt-Wood is National Advisor for Giving and Income Generation for the Church of England and prior to that was Generous Giving Advisor for the Diocese of Oxford. For 12 years he was Chief Executive of Exeter Royal Academy for Deaf Education. He has been a Trustee of Signature, a charity that is an awarding body for sign language qualifications, Vice-Chair of Governors at Clyst Vale Community College and Chair of Chime, a social enterprise delivering audiology services in the south west. Jonathan's speaks at events speak on fundraising, marketing and management. His book, The Porcupine Principle (originally written under the name Jonathan Farnhill), has quickly developed into a unique, fundraising classic.