Your Business, Your Book
How to plan, write, and promote the book that puts you in the spotlight
Ginny Carter
Your Business, Your Book
How to plan, write, and promote the book that puts you in the spotlight
Ginny Carter
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Omschrijving
How to plan, write, and promote the book that puts you in the spotlight. Learn how to create a strategic plan and outline for your book, so it both supports your business and helps the people you want to reach.
Ginny Carter is a bestselling ghostwriter of 25 books, a book coach, and an award-winning author in her own right. She takes coaches, entrepreneurs, therapists, and trainers from everyday expert to respected thought leader and in-demand speaker, through the book that grows their reputation and expands their business. Ginny loves writing, and it frustrates her when she talks to would-be authors who have books trapped inside them for want of some expert help. Her talent lies in enticing their ideas, signature programme, or talk, out of their heads and into books that are engaging, insightful, and persuasive. Her guide to writing a standout business book, the award-winning Your Business Your Book, takes you through the process of planning, writing, and promoting your own business book.
This is an attractive, practical guide, bulging with down-to-earth, realistic and up-to-date information and advice to help you get that book of yours done.
Ginny Carter's brisk, readable prose and clear, well-chosen examples provide an object lesson in how to bring your subject-matter to life, without overwhelming you with too much detail. She is, she admits, a 'recovering perfectionist', but this comes very close to delivering a perfect overview of the process by which your book can be planned, written and successfully exploited to enhance your authority and promote your business.
Ginny Carter is a bestselling ghostwriter of 25 books, a book coach, and an award-winning author in her own right. She takes coaches, entrepreneurs, therapists, and trainers from everyday expert to respected thought leader and in-demand speaker, through the book that grows their reputation and expands their business. Ginny loves writing, and it frustrates her when she talks to would-be authors who have books trapped inside them for want of some expert help. Her talent lies in enticing their ideas, signature programme, or talk, out of their heads and into books that are engaging, insightful, and persuasive. Her guide to writing a standout business book, the award-winning Your Business Your Book, takes you through the process of planning, writing, and promoting your own business book.